News & Advice

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is a process of using specific keywords on a website to improve search engine ratings. The average person who performs a Google search rarely moves on to the second or third page of the search results. It is imperative that...

How to Get Your First 1,000 Followers on Instagram

The social media giant Instagram is a growing platform that lets individuals, businesses, and brands expand their reach. As a business owner, you can use the site to humanize your brand, reach potential customers, feature your products, portray your...

Social Media Mistakes to Avoid

Social media might seem like an easy option to promote your brand or business, but mistakes are commonly made. When not handled properly, you will not have social media success or only obtain mediocre results. However, if you can avoid making these...

What is SEO?

SEO stands for “search engine optimization.” In a nutshell, it is the act of optimizing websites using keywords, so they gain a high position on Google’s search engine or other search engines. A high ranking means that when someone runs a search, the site...

What Is Local SEO and Do You Need It?

In 2016, a Nielsen Company audience report found that individuals spent an average of 10 hours per day on some form of a mobile device such as a smartphone or tablet. Within a year, that is 500 hours spent navigating the web or talking utilizing a...

5 SEO myths you should forget about in 2018

Nowadays, educating yourself regarding SEO seems like a never-ending experience. Google is always changing and with those shifts come even more SEO revisions. However, many myths exist when it comes to search engine optimization. Staying abreast of the...

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